They're not wine and they're not meant to be... And thank goodness since NA wines are usually terrible and contain nothing beneficial for you. Proxies are a whole new form of beverage—not dealcoholized wine, but layered blends of juices, teas, spices, bitters, and more designed to pair with food and be enjoyed in your finest stemware, at your favorite restaurant, or at home with friends & family.
Look, I'm not giving up wine anytime soon, or ever, I just love having these bevies around as another option in the wine fridge. They're a yummy & natural beverage that I can enjoy in a wine glass, add ice without shame, mix with sparkling water or Prosecco, and they're also a great addition to Happy Hour with a little bourbon or gin.
Yes, they're also beyond perfect for my 6 wine-loving girlfriends who are currently pregnant, and still want to raise 'n swirl a glass at lunch/dinner/cocktail hour.
They're just a win-win and I'm stoked to be working with them.
